Usage Guide
Learn how to use PostUno effectively for social media management
🚀 Getting Started
Essential steps to start using PostUno
🔧 Application Settings
Configure your PostUno application settings first:
📊 General Settings
Basic Configuration
1. Access Settings from your dashboard
2. Configure site information:
Site Name: Your application name
Site URL: Your domain URL
Admin Email: Primary contact email
Timezone: Your local timezone
Important:
Make sure your site URL matches your actual domain to avoid authentication issues with social platforms.
Step 1: Connect Your Accounts
1. Go to Social Accounts section
2. Click "Add Account"
3. Select your platform (Facebook, Instagram, Twitter, etc.)
4. Follow the authentication process
Important:
Make sure you've configured the platform APIs in the Configuration section before adding accounts.
✍️ Content Creation & Management
Create and manage your social media content
📝 Creating Posts:
Step 1: Create New Post
1. Navigate to Posts → Create Post
2. Select target social media accounts
3. Write your post content
4. Add media files (images, videos)
5. Choose posting options:
Post Now: Publish immediately
Schedule: Set date and time
Save Draft: Save for later
Facebook Posts:
Add location tags
Select audience targeting
Choose post type (status, photo, video)
Instagram Posts:
Add hashtags (up to 30)
Tag other users
Add location
Twitter Posts:
Character limit: 280
Add hashtags and mentions
Create thread for long content
📅 Scheduling Posts
Schedule Management
1. Go to Scheduled Posts
2. View upcoming posts in calendar view
3. Edit or reschedule posts as needed
4. Monitor post status and engagement
Important:
⏰ Timezone Notice:
All scheduled posts use your configured timezone from application settings.
🤖 AI Assistant
Leverage AI to enhance your content creation
🎯 AI-Powered Content
Using AI Assistant
1. Click AI Assistant when creating posts
2. Choose content type:
Generate Caption: Create engaging captions
Hashtag Suggestions: Get relevant hashtags
Content Ideas: Brainstorm post ideas
Optimize Text: Improve existing content
Important:
💡 Pro Tip:
Provide context about your brand and target audience for better AI suggestions.
Track your social media performance
📈 Performance Metrics
View Analytics:
1. Navigate to Analytics dashboard
2. Select date range and platforms
3. Review key metrics:
Engagement Rate: Likes, comments, shares
Reach: Total people who saw your posts
Impressions: Total times posts were displayed
Click-through Rate: Link clicks and website visits
Important:
📊 Export Reports:
Download detailed reports in PDF or Excel format for client presentations.
👥 Team Collaboration
Manage team members and workspaces
🏢 Workspace Management
Managing Team Access:
1. Go to Team → Members
2. Invite team members with appropriate roles:
Admin: Full access to all features
Manager: Create and schedule posts
Editor: Create content, limited access
Viewer: View-only access to analytics
Important:
🔐 Security:
Regularly review team member permissions and remove inactive users.
✨ Best Practices
Tips for effective social media management
🎯 Content Strategy Tips
Timing Your Posts:
Use analytics to find when your audience is most active
Schedule posts during peak engagement hours
Consider time zones if you have a global audience
Content Mix:
80/20 Rule: 80% value content, 20% promotional
Vary content types: images, videos, text posts, stories
Maintain consistent brand voice across platforms
Engagement:
Respond to comments promptly
Use relevant hashtags and mentions
Engage with other accounts in your niche
🔧 Troubleshooting
Common issues and solutions
Common Issues❓
Posts Not Publishing:
Check social media account connection status
Verify API credentials in configuration
Ensure account has proper permissions
Media Upload Fails:
Check file size limits (varies by platform)
Verify supported file formats
Ensure server has adequate storage space
Scheduling Issues:
Verify cron jobs are configured correctly
Check server timezone settings
Review queue worker status